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Explore The Reasons For The Rapid Development Of Quick-frozen Vegetables

Author:
2020/05/04

Quick-frozen vegetables are a relatively large number of foods, and they have been welcomed by us and developed quickly. However, the varieties of quick-frozen vegetables in China are still relatively small, mostly pasta and vegetables, and there is still a lot of room for development. The reason why quick-frozen vegetables are rapidly developed is because of their health, convenience, and increasing globalization.  

Health is a topic we are concerned about, and it is also the main stream of food consumption. Now people pay more attention to health, and the emergence of many food safety makes people feel threatened, so people pay more attention to quality, health, healthy products are loved by people, and the quick-frozen vegetable industry is developing in the direction of health.

Convenience: The first sale of quick-frozen products in China is still from several traditional festivals. If the sale of quick-frozen shopping malls breaks the routine, it is necessary to change their festive consumption characteristics. Quick-frozen vegetables are more convenient. Just like instant noodles, they have been recognized by more and more people, and they will be more and more convenient in the future.

The world: Many people who make quick-frozen products know that there are tens of thousands of quick-frozen products in the world, and our country only needs more than 2,000 kinds. China's quick-frozen food is now limited to traditional rice noodle products. After more than 10 years of development, it has entered a fierce competition. The homogeneity and differentiation of products have now entered a bottleneck period, and they must inevitably face category innovation.

There is a lot of room for development of quick-frozen vegetables, although it is only in rice noodle products, but it will definitely be updated, expand the market, and improve the substance of the product. There is still a great way out for the development of the market.